words with whitney

Introducing...

overview

01

creating a brand around catchy copy

Whitney, copywriter extraordinaire, came to me with a simple wish - a brand that oozed personality and turned heads. We rolled up our sleeves and got creative, splashing bold colors and playful prints into the mix, resulting in a brand that's as lively and captivating as Whitney herself. And to top it off, we are working on whipping up a spiffy website to bring her online presence to life. It's Whitney's way of saying, "Here I am, world!"

services:
Brand Strategy
Brand Identity
*website coming soon*

brand strategy

02

brand positioning & strategizing

In our partnership with Whitney, we delved into comprehensive research and engaged in candid conversations to gain a profound understanding of her vision and objectives. Along the way, we addressed the mindset challenges she faced when contemplating a brand transformation. With her mindset shift, a surge of enthusiasm followed, paving the way for the creation of a brand strategy that set her apart in the copywriting industry. This strategy wasn't about merely fitting in; it was about showcasing Whitney's unique identity and distinctive voice.

The result was a brand identity that not only mirrored her personality but amplified it, making a resounding statement to the world that Whitney was poised to redefine the copywriting landscape. With her revitalized perspective and a strategy that resonated with her essence, Whitney embarked on a journey that promised not only personal transformation but also a significant impact on the industry she passionately served.

brand identity

03

thinking beyond the logo

After crafting Whitney's brand strategy, we translated it into a vibrant brand identity that paid homage to her Southern charm. We used bold, eye-catching colors to break through the typically monochromatic copywriting industry, ensuring that her words were not just compelling in writing but visually captivating as well. This approach was designed to attract her dream clients and stand out in a competitive landscape. Her logo was purposely made heavy on words to compliment her copywriting industry.

To complement her brand, we created a collection of charming brand marks. These marks were thoughtfully designed to seamlessly harmonize with the overall brand, adding a touch of personality and versatility to her visual identity. The result was a brand identity that beautifully merged Southern charm, bold colors, and captivating visual elements, making Whitney's brand not only engaging through her words but visually magnetic for her ideal clients.





- whitney | words with whitney

04

Moodee Studio brought my brand to life!

"Moodee Studio brought my brand to life! After asking me questions I had never considered about my business, Hugueth made me a strategy that I can use to grow my business and achieve my goals. Then she nailed my brand with fun pops of colors and designs! She captured my personality in a way I never even considered, my closest friends said it was a brand that screamed ME! I'm so happy to have picked Moodee Studio and I can't wait to see the website next!

client's testimonial